Business Advanced PAPER 3: Investigating business in a competitive environment. / Edexcel Level 3 GCE. 100% proven pass rate

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Answer ALL questions. SECTION A Read the following extracts (A to D) before answering Question 1. Write your answers in the spaces provided. Extract A Benefits of McDonald’s to London and the U... K London represents an important part of the McDonald’s story. It opened its first UK restaurant in Woolwich in 1974. In 2016, McDonald’s added £540 million in revenue to the Greater London economy. 82% of restaurants in London are owned and operated by 24 franchisees – local entrepreneurs – with the remainder operated by the corporate group (McOpCo). McDonald’s and its franchisees have become important members of communities in London: investing in skills and developing people, supporting local causes and getting kids into football. Today McDonald’s has 183 restaurants across London, employing 15,000 people, with a presence in every borough. In the UK, McDonald’s operates over 1,250 restaurants and employs just over 115,000 people. Over 80% of restaurants are operated by franchisees as local businesses. Worldwide, today, there are over 38,000 restaurants. (Source: adapted from https://www.london.gov.uk/sites/default/files/McDonald%27s%20 Resturants%20Ltd%20%282650%29.pdf) Extract B Jamie Oliver’s empire collapses Jamie Oliver’s has closed all but three of 25 UK restaurants, with the loss of 1,000 jobs, after the business called in administrators. The celebrity chef said he was “deeply saddened” by the blow to his restaurant empire, which first launched in London in 2002. “I appreciate how difficult this is for everyone affected,” he said. “We launched the brand Jamie’s Italian in 2008, with the intention of positively disrupting mid-market dining in the UK high street. The brand offered great value and much higher quality ingredients, best-in-class animal welfare standards and an amazing team who shared my passion for great food and service. And we did exactly that.” Will Wright, a partner at KPMG and the joint administrator, said: “The current trading environment for companies across the casual dining sector is as tough as I’ve ever seen. The directors at Jamie Oliver’s have worked tirelessly to stabilise the business against a backdrop of rising costs and weak consumer confidence. [Show More]

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