BUS FP1001 SOPHIA UNIT 2 MILESTONE 2-graded A+-2022

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BUS FP1001 SOPHIA UNIT 2 MILESTONE 2-graded A+-2022 1 Guy wanted to buy the latest gaming system to fit in with his friends at school. Which type of consumer behavior influence below do... es this illustrate? CONCEPT Consumer Behavior 2 Which of the following is NOT an example of false advertising? CONCEPT Truth in Advertising 3 Which of the following is an example of viral marketing? • A group of coworkers talks about the best ads shown during the telecast of a major football game. CONCEPT Unique Branding 4 Hudson had an idea for a new style of lunch box for kids to use when going to school. When he founded his company, he stated that a certain portion of the profit made from every lunch box would be donated to feed hungry kids. What type of social responsibility stance below did Hudson take? CONCEPT Ethics and Marketing 5 A line of devices from an electronics manufacturer experienced a peak in sales. The company then decided to simplify the product line to focus on a few key devices and aggressively promoted these specific products CONTINUED........ [Show More]

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