Marketing and Sales AHLEI | 50 Questions with 100% Correct Answers | Updated & Verified

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Which of the following statements best describes employee empowerment? - ✔✔Employee empowerment gives employees the authority to make on-the-spot decisions to respond to guest needs-decisions th... at used to be made only by managers. When an inquiry call is received by the sales department: - ✔✔It's important to listen and ask questions to determine the caller's needs. Having employees spend a night as "guests" in the property is an effective way of: - ✔✔increasing the product knowledge of employees Most properties pay a new salesperson ________for the first six to twelve months on the job. - ✔✔straight salary In which of the following types of telephone sales calls does a salesperson attempt to gather information and learn the names of decision-makers? - ✔✔a prospect call Which of the following statements about determining marketing objectives is true? - ✔✔Objectives for each market segment and revenue center should be measurable. Mick is responsible for evaluating the brand identity of a chain and recommending ways to Increase the value of the brand. For which of the following components of a hospitality marketing mix is Mick responsible? - ✔✔product service mix [Show More]

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