Information Systems Management > Research Paper > Information Systems & Technology Management - INFS5730 Social Media and Enterprise 2.0 _ Team Projec (All)
Information Systems & Technology Management - INFS5730 Social Media and Enterprise 2.0 _ Team Project – Qantas
Document Content and Description Below
Information Systems & Technology Management - INFS5730 Social Media and Enterprise 2.0 _ Team Project – Qantas TABLE OF CONTENT Topic # Topic Page # 1 Social Media Audit 5 1.1 Social Media Conten... t Strategy 5 1.2 Qantas and its Stakeholders 6 1.3 Performance of Content Strategy 7 1.4 Audience Analysis 9 1.5 Social Media Use 9 1.6 Relationship with customer 10 1.7 Customer expectations and motivational factors 10 1.8 Competition 10 2 Content Strategy Design 12 2.1 Design Consideration 12 2.1.1 Format 12 2.1.2 Quantity 14 2.1.3 Frequency 15 2.1.4 Theme 16 2.2 Proposing Content Strategy 19 3 Recommendation and Evaluation of Proposed Strategy 20 3.1 Recommendations 20 3.2 Metrics for calculating engagement 21 [Show More]
Last updated: 1 year ago
Preview 1 out of 31 pages
Buy this document to get the full access instantly
Instant Download Access after purchase
Add to cartInstant download
We Accept:
Reviews( 0 )
$11.00
Document information
Connected school, study & course
About the document
Uploaded On
Apr 20, 2023
Number of pages
31
Written in
Additional information
This document has been written for:
Uploaded
Apr 20, 2023
Downloads
0
Views
28
dfdfefe.png)
