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Test Bank For Management Information Systems: Managing the Digital Firm, 15th Edition Laudon. (All Chapters 1-14)

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Management Information Systems: Managing the Digital Firm, 15e (Laudon) Chapter 1 Information Systems in Global Business Today 1) Which of the following is not one of the six strategic business obje... ctives of information systems? A) New products and services B) Improved decision making C) Competitive advantage D) Improved employee morale E) Survival Answer: D Difficulty: Challenging AACSB: Information technology LO: 1-1: How are information systems transforming business, and why are they so essential for running and managing a business today? 2) Verizon's use of a web-based digital dashboard to provide managers with precise real-time information enabled it to improve which of the following? [Show More]

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