Milestone Unit 2 Visual Communications,1OO% CORRECT

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Which of the following terms describes the sketch in this photo? • Wireframe drawing • WYSIWYG drawing • Modular drawing • Bleed drawing 2 Which one of the following items is... a characteristic of grayscale? • The steps change in hue. • It is used to measure saturation. • It contains grays mixed with one hue. • Each swatch is a step in value. 3 In terms of color, for what would the orange Nickelodeon logo be noted? • Tint • Achromatic color • Saturated color • Shade 4 Which of the following terms is a description of type width? • Light • Italic • Semibold • Condensed 5 Examine the two type examples. They are shown in the same point size. Why do they look different? • One of the fonts needs to be kerned. • One of the fonts has been tracked very loosely. • The fonts have two different X-heights. 6 A grid-based layout commonly used in website design is called what? • Mondrian • Silhouette • Rebus • Circus 7 Which of the following color relationships is in this poster? • Analogous color • Tertiary color • Complementary color • Split complementary color 8 Which type family is sans-serif? • • • • 9 Which two types of text alignment are used in this page layout? • Centered alignment and left alignment • Free form and justified alignment • Centered alignment and justified alignment • Right alignment and free form 10 How is additive color seen? • When color is reflected • When light is projected • When darkness is shown • Through the printing process 11 Which of the following correctly defines the saturation of a color? • The intensity of the color • The transparency of a color • The lightness or darkness of the color • The temperature of the color in degrees Kelvin 12 Which image contains a caption? • • • 13 What is the difference between a slanted typeface and an italic typeface? • Italic type is computer generated. Slanted type is based on hand-crafted script. • Italic type has poor readability. Slanted type has good readability. • Italic type has serifs. Slanted type is sans-serif. • Italic type is designed specifically to slant to the right. Slanted type is regular type that is slanted by a machine. 14 Which statement is correct as it relates to color use in Eastern culture? • Green is often used during traditional holidays because it represents happiness. • At the turn of the New Year, you would see white, symbolic of good fortune. • You would likely see red used at a traditional wedding, because it is a symbol of prosperity. • You would see black used at a funeral as a symbol of death and mourning. 15 What is an important takeaway from Massimo Vignelli's work from the Unigrid System? • His style proved that a grid is not necessary for a consistent appearance. • The approach makes it possible to maintain a consistent format across varied pieces of work. • He revised the way park maps are organized and laid out. • It was inspired by the de Stijl style's focus on primary colors. 16 Which of the following best defines the subtractive color process? • The mixing of subtractive color; using PMS color that is seen when light is absorbed or reflected by pigment. • The mixing of color with pigment; subtractive color is seen when light is absorbed or reflected by pigment. • The mixing of powdered color; mixing color that is seen when light is absorbed or reflected by pigment. 17 What is the correct description for the classification of type called "Old Style"? • This style is characterized by low contrast between thick and thin strokes, and distinctive numerals. • This style is characterized by elaborate, straight, angular strokes. • This style is characterized by slab serifs and the use of even-weight strokes. • This style is characterized by a geometric quality, with hairline thin serifs and extreme contrast between thick and thin strokes. 18 Which answer correctly describes the Postscript Type 1 font format? • The most recent font file format that works on both Windows and Macintosh computers • A font format developed by Microsoft, with versions available for both Windows and Macintosh computers • The font format developed by Adobe that consists of two computer files • A font format that was developed by Apple and only works on Macintosh computers 19 Which style of type alignment is formal? • Justified • Centered • Right • Free form 20 Why is paragraph alignment important? • The paragraph alignment is the framework on which a design is built. • The paragraph alignment creates unity in a design. • Paragraph alignment impacts reading speed and how the eye is led through a design. 21 Which image uses a golden section? • • • 22 Which statement correctly relates to tracking? • It affects the word spacing and readability of body copy. • It maintains consistent distance between lines of type. • It makes white space visually even between two letters. • It improves readability by formatting all text to be the same size. 23 Which element is featured prominently in this layout grid? • Columns • Gutter • Bleeds • Captions 24 Which of the following statements is true about this color wheel? • The color wheel is an additive color model and uses an arrangement of hues ordered by tertiary colors. • The color wheel uses the additive color model and is a circular arrangement of randomly ordered hues. • The color wheel uses the subtractive color model and is a circular arrangement of hues ordered as they appear in the light color spectrum. • The color wheel uses a subtractive color model and is a circular arrangement of tones arranged by levels of saturation. 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