Business > CASE STUDY > DATAA_565_Week_4.docx DATA 565 Data Analysis and Business Analytics DATA 565 Data Ana (All)
DATAA_565_Week_4.docx DATA 565 Data Analysis and Business Analytics DATA 565 Data Analysis and Business Analytics Part 1: Globalization and Information Research Netflix one of the worlds leadin... g and premium movie channels established a few critical investments to ensure that their network stays on top of the movie streaming channel. Being one of the biggest streaming networks in the United States, Netflix was able to streamline their services to different parts of the world. Because of the location that Netflix established their businesss they had to adhere to that countrys regulatory restrictions. In order to best serve the customers, they realigned the region into geographic, different markets and location. One of the first move that Netflix established was streamlining their services to our neighbors to the North of us, Canada. Streamlining this service to Canada was a great start to a business with another country because of all the similarity that Canada and the United States has, and the geographic location would be equivalent to right next door. To improve Netflixs movie steaming services, the company turned to big data and analytics which is a tool to help an organization improve in their businesses. Benefits of this is customer personalization, improved operational efficiency, effective marketing and best of all new revenue opportunities. Being that I am a Netflix customer, Netflix offers suggestions on movies to watch according to the œData that is collected from that certa. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . .. .. . . . . . . . . . . . . . . . . . .. . . . . [Show More]
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