MHA 506 Health Care Advertising Wk 1 Individual Assignment .docx MHA 506 Health

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MHA 506 Health Care Advertising Wk 1 Individual Assignment .docx MHA 506 Health Care Advertising MHA 506/Ethical Marketing: The New Health Care Economics It has been projected that the glo... bal health industry was worth $8.45 trillion in 2018 and could potentially reach over $10 trillion by next year. Television has a huge influence on health care advertising, more than social media, print or online searches. Advertising has 3 primary purposes: to apprise, convince and prompt. Advertising has helped to produce realization of brands, products, services, and ideas. It introduces new products and programs and can prepare people for the advantages of new or customary products and/or services. In my research, I simply input 3 Mental Health Agencies near me to view their advertisements for services comparable to those provided by my employer. The deconstruction of Triangle Springs Mental Health Treatment, Oak Street Health and Mind Path Care Centers was quite intriguing as I™ve not previously given thought to how we measure up to our surrounding competition. I was unable to speculate on their advertising budget as I assume that information is privileged. Trade-offs The trade-offs with each agency I researched were a stark contrast to the agency I™m currently employed by. Triangle Springs focuses on Recovery and Wellness and listed an array of Mental Health disorders they provide services for on their Home Page. They offer emergency services 24/7 and listed a ˜no-obligation™ assessment to potential consumers. There was no mention of a Provider. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . .. .. . . . . . . . . . . . . . . . . . .. . . . . [Show More]

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