Business > QUESTIONS & ANSWERS > BUS 300 week 9 version 2 trial real exam questions and answers 2021 solved solution (All)
BUS 300 week 9 version 2 trial real exam questions and answers 2021 solved solution ⦁ Question 1 3 out of 3 points A research scientist working for your company finds a cure for cancer, and... you're asked to write the release. The newsworthy element inherent in the story is ⦁ Question 2 3 out of 3 points Which of the following pertain to Internet news releases? ⦁ Question 3 0 out of 3 points If you want to understand the importance of newsworthiness to the media, you should ⦁ Question 4 3 out of 3 points A major element that helps media editors decide whether to even read a news release is ⦁ Question 5 3 out of 3 points In the age of the Internet, if a "419 letter" is an indication, writing has become a key communication skill even for ⦁ Question 6 0 out of 3 points The rule to follow regarding numbers indicates that numbers till ________ should be spelled out. Answer ⦁ Question 7 3 out of 3 points A news release that has news value must Answer ⦁ Question 8 0 out of 3 points The style for capitalization writers in public relations follow for publication is Answer ⦁ Question 9 0 out of 3 points Like public relations teachers, supervisors and executive recruiters indicate that Answer ⦁ Question 10 0 out of 3 points The overriding purpose of a news release is Answer ⦁ Question 11 0 out of 3 points An absolute way to avoid misspellings, Answer ⦁ Question 12 3 out of 3 points The key to the practice of public relations remains Answer ⦁ Question 13 0 out of 3 points Which of the following rules about editing do not apply to Internet newswriting? Answer ⦁ Question 14 0 out of 3 points A story that touches on an emotional experience is using the ________ angle. Answer ⦁ Question 15 0 out of 3 points A new chief executive for your organization has been named, so the news release depends on the ________ factor for its news value. Answer ⦁ Question 16 0 out of 3 points Which of the following is what often prompts a "white paper"? Answer ⦁ Question 17 3 out of 3 points Among the most important bits of advice about writing for the ear is Answer ⦁ Question 18 0 out of 3 points Which component in the speechwriting process is made easier because it uses the 4W checklist? Answer ⦁ Question 19 0 out of 3 points Which aspect of the speechwriting process is essential for the writer to help ensure a strong speech? Answer ⦁ Question 20 3 out of 3 points Characteristics of a composing an effective "creative" pitch letter include Answer ⦁ Question 21 0 out of 3 points If you were announcing your newest top executive targeted to the Wall Street Journal, you'd more likely provide a ________ than a ________, which would be what the papers feature writers might prefer. Answer ⦁ Question 22 0 out of 3 points The term "Op-Ed" refers to which of the following? Answer ⦁ Question 23 3 out of 3 points Aspiring speechwriters should realize Answer ⦁ Question 24 3 out of 3 points A fact sheet Answer ⦁ Question 25 0 out of 3 points Which of the following essential elements in organizing a speech provides the purpose or central idea? Answer ⦁ Question 26 3 out of 3 points The likely advantage to public relations persons who place byliners is that it Answer ⦁ Question 27 3 out of 3 points A media kit serves as a Answer ⦁ Question 28 3 out of 3 points Public relations people who provide reporters a "scoop" are Answer ⦁ Question 29 3 out of 3 points A standby statement generally Answer ⦁ Question 30 3 out of 3 points What distinguishes a presentation from a speech? Answer [Show More]
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