IOF1.docx BUSI 520 The Great Faith in Burgers and Fries Liberty University BUSI 520:

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IOF1.docx BUSI 520 The Great Faith in Burgers and Fries Liberty University BUSI 520: Strategic Marketing Management Character is a human quality that is spoken about all too little in todays so... ciety. However, everyone and everything has a distinct character. From humans to animals, even the clothes we wear and the cars we drive can exude a certain amount of character. Yet, one aspect of character that we don t often see is the character that businesses and organizations choose to portray. One such business with exponential character is a fast-food chain that rapidly grew to be a west coast sensation, In N Out Burger. In N Out Burger is an iconic, beloved food chain all along the west coast of the United States. Yet beyond the €œanimal style € French fries and multibillion dollar franchise, there is a distinct character that they have established for themselves. The biggest proponent of th. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . [Show More]

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