Business > CASE STUDY > ETH301 W5Assignment.docx ETH301 Strategic Philanthropy for Organizations Grantham Uni (All)
ETH301 W5Assignment.docx ETH301 Strategic Philanthropy for Organizations Grantham University Strategic Philanthropy Strategic philanthropy describes practices through which companies align cha... ritable activities such as donations and volunteerism with a social issue or cause that supports their business objectives.[ CITATION Wha15 \l 1033 ] When it comes to philanthropy it impacts profit, brand, image and turnover pretty much society as a whole. After researching a fortune 500 company I decided with Apple Inc and will discuss the company™s experiences as a result of its strategic philanthropy practices. Apple is a company that develops and designs electronic goods. When Tim Cook took over as CEO in 2011, Apple has become a lot more charitable because prior to him not so much. First thing he did was offer a matching charitable program to his employees. What a great way for Apple to run its company by match. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . [Show More]
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