National University of Modern Language, Islamabad MBA 111 Complete final business plan (3).

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Contents 1. EXECUTIVE SUMMARY...............................................................................................................4 2. BUSINESS INTRODUCTION:.................................. .........................................................................5 2.1. Vision:.........................................................................................................................................5 2.2. Mission........................................................................................................................................6 2.3. Goals and objectives:...................................................................................................................6 2.4. Current status of the business......................................................................................................6 2.5. History of the business:................................................................................................................7 2.6. Growth tendenciess and competitors:..........................................................................................7 2.7. Business integration:....................................................................................................................7 3. THE COMPANY:..............................................................................................................................8 3.1. Legal Status:................................................................................................................................8 3.2. Ownership of the company:.........................................................................................................8 3.3. Registration:................................................................................................................................9 3.4. Features of registering the firm....................................................................................................9 3.4.1. Public Trust:.........................................................................................................................9 3.4.2. Separate Legal Entity:..........................................................................................................9 3.4.3. Perpetual Existence:...........................................................................................................10 3.4.4. Law suit:............................................................................................................................10 4. COMPANY KEY OPERATIONS:.................................................................................................10 4.1. Pickup Service...........................................................................................................................10 4.2. Tagging......................................................................................................................................10 4.3. Sorting.......................................................................................................................................10 4.4. Washing:....................................................................................................................................11 4.5. Drying:.......................................................................................................................................11 4.6. Pressing:....................................................................................................................................11 4.7. Packing......................................................................................................................................11 5. MARKET ANALYSIS AND MARKETING PLAN:....................................................................11 5.1. Market Size:...............................................................................................................................11 5.2. Target Market.............................................................................................................................11 5.3. Target Clients:............................................................................................................................12 1 5.4. Competition...............................................................................................................................12 5.5. Value Chain System...................................................................................................................12 5.5.1. Online order.......................................................................................................................13 5.5.2. Receiving...........................................................................................................................13 5.5.3. Operations..........................................................................................................................13 5.5.4. Delivery.............................................................................................................................14 5.6. Sales Strategy............................................................................................................................15 5.6.1. Product...............................................................................................................................15 5.6.2. Price:..................................................................................................................................15 5.6.3. Place:.................................................................................................................................15 5.6.4. Promotion:.........................................................................................................................16 6. OPERATIONAL PLAN..................................................................................................................16 6.1. Marketing Aspects.....................................................................................................................18 6.2. Technical Aspects......................................................................................................................18 6.2.1. Material..............................................................................................................................18 6. 2.2. S erv ice Flo w................................................................................................................18 7. ORGANIZATION AND MANAGEMENT...................................................................................19 7.1. Organization Chart..........................................................................................................................19 7.2. Management...................................................................................................................................20 7.2.1. Description of Key Managers.................................................................................................20 7.3. Recruitment and hiring process......................................................................................................22 7.4. Eligibility Criteria...........................................................................................................................22 8. FINANCIAL MANAGEMENT......................................................................................................23 8.1. Startup cost................................................................................................................................24 8.1.1. Project financing................................................................................................................24 8.1.2. Project cost........................................................................................................................24 8.2. Balance sheet.............................................................................................................................25 8.3. Income statement.......................................................................................................................26 8.4. Cashflow....................................................................................................................................27 8.5. Notes to the financial statements...............................................................................................29 9. APPENDICES:................................................................................................................................37 9.1. Appendix-I: The Company’s Brochure..........................................................................................37 2 9.2. Appendix II: The company’s Business card...................................................................................38 9.3. Appendix- III: Business Equipment and Machinery..................................................................39 9.4. Appendix- IV: Resume of Key Employees................................................................................40 3 1. EXECUTIVE SUMMARY This project is about creating a business plan in which we have to mention the overall plan on the identified opportunities. We are developing a business plan on laundry services. Doing laundry is one of the works that everyone hates to do it. But they want to wear neat and clean clothes. We are the citizens of Islamabad. We identified that there is a need of laundry service because it is very hard for the citizens of Islamabad to find a maid at a reasonable rate who can do their laundry. The majority of peoples of Islamabad males and females they are the job holders and they do not have enough time to do such work like cleaning and washing. That’s why we are going to start a laundry service with the name of “Laundry king” in which we are going to provide a laundry service at a cheapest rate which is Rs. 2000 of one month, which includes all the facilities of washing, steam pressing, packaging and delivery. There will be no extra pickup and delivery charges. We will provide them laundry services four times in a month. As we have identified the market demand for laundry service is too high, and we will also target the students of hostels as the students of hostel have not enough time to wash out and press their clothes time to time. Females of Islamabad they have rigid routines due to this it is difficult for them to manage all these households. We divided our target market into two parts, our first target market are the females of Islamabad and our second target market are the students of hostels. We picked up the sample and did a survey in Islamabad few sectors ( F. sector, E sector , H sector, G sector and I sector) and we came to know that the demand for laundry service is too high. And our competitive advantage is that there is no direct competitors of our business which can affect the 4 growth but there are some indirect competitors like maids. We are offering the following facilities to our customers Washing, Ironing, packaging and delivery at cheapest rate. We will start this business under partnership act 1932 between two individuals by the name of “Laundry King”. [Show More]

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