ORACLE : Oracle’s Product Leadership

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Oracle Corporation is a computer technology multinational specializing in developing, distribution and marketing of database technology. Oracle is widely known because of the innovative founder Larry ... Ellison an Einstein of our time. The multinational is a giant in the database software and technology industry and it 2015 it was the second largest software developer and marketer after Microsoft (Pham, Lee and Stephen 461-477). Oracle software is used across an array of different industries most of which are dependent on such a technology that guarantees them efficiency and smooth running of operations. A person who is not into IT world may not realize that they are using Oracle software but its presence can be noticed from the excellent performance one experiences when using the software. An instance is when we use the internet to browse pages which use JavaScript language an innovative technology from Oracle Corporation. Oracle came into existence at the beginning of 2000 after companies such as Microsoft had established themselves in the IT world. [Show More]

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